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What women really think about retirement

by Anne Ackerley

Women want more teach, less tell when it comes to retirement planning. Anne explains.

Understanding how women think about investing is critical for the future of retirement. Women are on their way to holding the majority of wealth1, they stand to inherit 70% of the $1T intergenerational wealth transfer2, they’re the breadwinner (or co-breadwinner) in 60% of households3, they’re starting businesses at twice the rate of men4–the list goes on.

In many ways, the future of investing is female. So why, then, did the latest BlackRock Defined Contribution Pulse Survey also find that just 50% of women5 feel on track for retirement?

We wanted to find out–and the answer, it turns out, isn’t what you might expect.

Not so different

Survey findings that focus on gender differences often paint women as the underdog. Over the years, I’ve read lots of headlines that women save less than men, or that they’re afraid to take risk. But here’s the thing–most American workers have access to a 401(k) plan today, and these plans have evolved to automate things like contribution rates and default investment options for all employees. The effect has been that women and men, by and large, are saving at comparable rates and are invested at similar risk levels over the course of their careers.

In other words, we’re all in the same boat.

So, I think it’s time we let go of the old narrative. It’s not about women being behind the curve–and it’s certainly not about pitting women against men.

Spare me the jargon

When DC Pulse dug into some of the reasons why half of women don’t feel on track for retirement, many mentioned that they feel alienated by the financial industry. They told us they don’t relate to their employers’ communications; in fact, only 46% of women agreed that those materials help them decide how to manage their retirement savings.5

And that’s largely on us. There’s more we need to do as an industry, working in partnership with employers, to ensure the educational tools and resources we develop resonate with how people actually want to consume information.

Women are telling us that they want to be spoken to in more accessible ways. They want less jargon, to be taught not told, and a more practical focus.

We just need to connect the dots. Those of us in the investment industry need to speak more about life choices and practical outcomes. We need to draw the connection between planning today and the retirement income and lifestyle investors want for tomorrow.

And as individuals, if we are not getting the pragmatic communications we want, we need to ask for the tools and insights to help us relate our choices to our lives.

I think we’ll find that everyone will appreciate a new level of clarity.

Anne Ackerley is the Head of BlackRock’s U.S. & Canada Defined Contribution (USDC) Group and a regular contributor to The Blog.

Sources:
1 Boston Consulting Group
2 Boston College Center on Wealth and Philanthropy
Center for American Progress
U.S. Small Business Administration
BlackRock 2019 DC Pulse Survey

Investing involves risk, including loss of principal.

The opinions expressed may change as subsequent conditions vary. The information and opinions contained in this material are derived from proprietary and non-proprietary sources deemed by BlackRock, Inc. and/or its subsidiaries (together, “BlackRock”) to be reliable. No representation is made that this information is accurate or complete. There is no guarantee that any forecasts made will come to pass.

This material is provided for educational purposes only and is not intended to constitute “investment advice” or an investment recommendation within the meaning of federal, state, or local law. You are solely responsible for evaluating and acting upon the education and information contained in this material. BlackRock will not be liable for any direct or incidental loss resulting from applying any of the information obtained from these materials or from any other source mentioned. BlackRock does not render any legal, tax or accounting advice and the education and information contained in this material should not be construed as such. Please consult with a qualified professional for these types of advice.

©2019 BlackRock, Inc. All Rights reserved. BLACKROCK is a registered trademark of BlackRock, Inc. or its subsidiaries in the United States and elsewhere. All other trademarks are those of their respective owners.

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